Increase viewer retention through data-driven engagement strategies
Analyze both streaming and batch data sets to ensure a performant streaming content experience that drives engagement and loyalty.
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How to build: A Quality of Service (QoS) analytics solution for streaming video services
Benefits and business value
Optimize user experiences
Process massive volumes of data to improve streaming performance
Grow viewership
Extract audience insights from session data to drive audience growth
Target new viewers
Increase audience engagement with personalized ads based on viewer behavior and Comscore ratings
Reference architecture
Player/client telemetry data (streaming):video starts, time to first frame, start failure, playback failure, rebuffering ratio, bit rate, session length CDN delivery logs (batch)
Additional assets
Case studies
Blogs
